Trademark is a lost cause

Another link I found through Digg that brings up a topic I've found interesting for a long time: Companies who lose the trademark on their brand because the term becomes too common.

Here's a fantastic list of trademarked terms that have become generic.

The more I read about this topic the happier I am that I've carefully protected the trademarks I own, such as RumpusRoom™, SteakClub™, and HutchStache™